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UN Patron of the Oceans Lewis Pugh nominated for 2015 Observer Ethical Awards as “Campaigner of the Year”

Lewis Pugh, endurance swimmer and UN Patron of the Oceans, has been nominated for the 2015 Observer Ethical Awards as “Campaigner of the Year”. This category recognises the public-facing campaigner who has made the biggest difference to Observer readers, and put ethical issues on the global agenda.

One of the world’s leading inspirational speakers, Lewis is a tireless campaigner for the creation of Marine Protected Areas (MPA). Most recently, he put his life on the line with a series of swims in Antarctica, and is now working to break the political deadlock preventing the creation of the world’s biggest MPA in the Ross Sea. According to the Observer, “His endeavours have already captured the hearts of the Russian public leading him to coin the term speedo diplomacy.”

Other nominees include Leonardo DiCaprio, Mary Robinson and Emma Watson.

Click here to vote!

For more information on how to book Lewis Pugh as a speaker for your conference or event, please contact Leo von Bülow-Quirk at or call 0044 (0) 20 7792 8000.

Swapan Dasgupta: “Modi is changing the nature of campaigning”

Writing in today’s Telegraph India, Swapan Dasgupta, a political columnist and public policy analyst, discussed how Narendra Modi, the Bharatiya Janata Party’s prime ministerial candidate, is rewriting many of the rules governing politics, and how the nature of campaigning in India is changing.

Swapan argues that the age of mass meetings drawing lakhs (hundreds of thousands) of people was coming to an end, and that “with rising media exposure, electioneering would have to be done primarily through television.” However, Modi seems to be proving this an inaccurate trend.

Ever since Modi was anointed a candidate on September 13th 2013, he has spoken at mass rallies at over 450 places in India with average attendance approaching a lakh of people. Moreover, those who physically attended the rallies constitute a small chunk of the audience: live broadcasts have ensured that Modi actually spoke to a far larger audience. As such, Swapan contends that he is effectively combining the best of both campaigning methods.

Swapan notes that it is this use of the media as a force multiplier which has ensured that in just eight months the Gujarat chief minister has become a recognisable name all over India, including places where the BJP has no worthwhile presence. Consequently, the “2014 election will be remembered as an election where Modi rewrote many of the rules governing politics”

Click here to read the full article.

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