Mauro Guillén

Mauro F. Guillén is one of the most original thinkers at the Wharton School, where he holds the Zandman Professorship in International Management and teaches in its flagship Advanced Management Program and many other courses for executives, MBAs, and undergraduates. An expert on global market trends, he is a sought-after speaker and consultant. He combines his training as a sociologist at Yale and as a business economist in his native Spain to methodically identify and quantify the most promising opportunities at the intersection of demographic, economic, and technological developments. His online classes on Coursera have attracted over 100,000 participants from around the world. He has won multiple teaching awards at Wharton, where his presentation on global market trends has become a permanent feature of over fifty executive education programs annually. He is the author of nine books on the global economy and business landscape.

As Director of the Lauder Institute of Management & International Studies between 2007 and 2019 he revolutionized the world’s premier graduate international program combining the Wharton MBA with a degree in International Studies by launching innovative learning experiences such as the Global Knowledge Lab, the Lauder Intercultural Ventures, and the first Africa-focused academic program at a major business school. These contributions earned him the Aspen Institute’s Faculty Pioneer Award.

His research, teaching, and speaking incorporates both numerical assessments of trends and illuminating examples from business, politics, and everyday life. He shows in accessible terms that one can accurately forecast trends by systematically following the babies and following the money into the future. His research has earned him many distinctions, including Fulbright, Rockefeller, and Guggenheim fellowships, a membership in the Institute for Advanced Study in Princeton, and prizes from the Academy of Management, the American Sociological Association, the Social Science History Association, and the Gustavus Myers Center for the Study of Bigotry and Human Rights. He is an elected member of the Sociological Research Association and the Macro Organizational Behavior Society.

His research, op-eds, and commentary have been featured in numerous outlets, from the New York Times and the Wall Street Journal to The Economist, and the Financial Times. He has appeared on radio and TV shows such as NPR’s Marketplace and Radio Times, CNBC’s Mad Money and Squawk Box, and CNN’s Fareed Zakaria GPS. He is a seasoned public speaker at conferences, conventions, forums, and corporate events organized by industry associations and Fortune 500 companies. He serves or has served on several advisory groups, boards of directors, and nonprofit boards of trustees.

His book ‘2030 AD: How Today’s Biggest Trends Will Collide and Reshape the Future of Everything” published in August 2020 by St. Martin’s Press, was named one of the ‘Best books of 2020’ by the Financial Times.

Read the following op-eds where Mauro discusses how businesses have successfully pivoted during the pandemic, HBR and QZ.com.