John A. List Speaker

John A. List Keynote Speaker

  • Chief Economist - Walmart
  • Distinguished Service Professor of Economics - University of Chicago
  • Bestselling author of "The Voltage Effect" and "The Why Axis"

John A. List's Biography

John A. List is a distinguished economist, author and professor who has taught at some of the most prestigious universities in the world. As a keynote speaker and leading expert on experimental and behavioural economics and game theory, he frequently lends his expertise to business and policy forums.

In early 2022, John joined Walmart’s economic team as the first Chief Economist of the retail giant. He will leverage his knowledge in behavioural economics to help the organisation analyse data, enabling the organisation to deliver more of what customers and members want. His research focuses on microeconomic issues, including how people and organisations behave when allocating limited resources and how these people and firms interact.

Since 2005, John has been a lecturer in the University of Chicago’s Economics department as a Distinguished Service Professor and a Distinguished Professor of Economics at the Australian National University’s Research School. John has also held professorships at Monash University, University of Maryland, University of Arizona and University of Central Florida. Before joining academia, John served as the Chief Economist for Uber and Lyft.

John is the acclaimed author of The Voltage Effect (2022), exploring and demonstrating the science of scaling and how it can lead to change in various aspects of society. The book is a national bestseller, appearing on multiple lists, including the New York Times, LA Times, Wall Street Journal, Washington Post, and USA Today. He’s also the author of the international bestseller The Why Axis (2013), offering a deep analysis of human behaviour and how powerful incentives could encourage society to modify behaviours. John has published over 200 peer-reviewed articles and featured in many publications, including the Oxford Review of Economic Policy, Experimental Economics and American Economic Review.

Along with his 2015 shortlist nomination for the Nobel Prize, John has received numerous awards and honours for his research. He’s an American Academy of Arts and Sciences member and a Fellow of the Econometric Society. A recipient of the Yrjo Jahnsson Lecture Series, the Klein Prize and the Arrow Prize for Senior Economists, he holds honorary doctorates from teaching institutions, such as the University of Wyoming, Aalto University, University of Prague, University of Ottowa and Tilburg University.

John’s research has helped to reshape the understanding of human behaviour in markets. As a keynote speaker, he addresses global audiences providing insights into areas such as auction design, voting behaviour, and charitable giving.

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Videos of John A. List

People Don't Quit Enough! | The Art of Optimal Quitting
People Don't Quit Enough! | The Art of Optimal Quitting
How Companies Should Apologize to Retain Customers | The Art of Optimal Quitting
How Companies Should Apologize to Retain Customers | The Art of Optimal Quitting
It’s Almost Impossible To Undo A Bad Idea
It’s Almost Impossible To Undo A Bad Idea
Why Big Ideas Fail to Scale—and How to Fix It
Why Big Ideas Fail to Scale—and How to Fix It

Books by John A. List

John A. List Speaker
The Voltage Effect: How to Make Good Ideas Great and Great Ideas Scale (2022)
John A. List Speaker
The Why Axis: Hidden Motives and the Undiscovered Economics of Everyday Life (2014)

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