Fragrance Designer and Beauty Industry Entrepreneur
Founder and creator of 'Jo Malone' and 'Jo Loves' brands
Honoured with an MBE for her services to the beauty industry
“Touching, realistic and full of determination – good insights from an entrepreneur at a late stage” “
Jo Malone MBE burst onto the fragrance scene nearly 20 years ago with her first eponymous brand. Her keen intuition for scent, style and premium branding took prime locations, including New York’s Bergdorf Goodman, by storm. From 1994 under her careful management she saw the brand through rapid periods of growth, opening premises in in the heart of London, New York and Canada before successfully selling the business to Estée Lauder Corporations in 1999 . She maintained a role as creative director helping the Jo Malone business reach further successes until her departure in 2006. Widely recognised as one of Europe’s top business talents she was awarded an MBE for services to the beauty industry in 2008.
Jo has since turned to sharing her extensive expertise both as public speaker and through broadcasting appearances. She brought passion and creative flare as the presenter of BBC 1’s High Street Dreams (2010). Appearances on BBC 2’s Working Lunch and as a panel member on BBC’s ‘The Apprentice: You’re Hired’ have further established her as a household name. She has also presented BBC’s ‘High Street Dreams’, helping entrepreneurial individuals develop their own products for the mass market.
In 2011, Jo returned to the world of fragrance and luxury branding launching JO LOVES, a new business inspired by ingredients, moments and memories from her own life. Bottling her undeniable desire to create beautiful and unexpected fragrances, pioneering new products and entertaining experiences, Jo Loves embodies integrity, creativity and innovation.
Jo’s autobiography ‘My Story’ is published by Simon & Schuster
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