Ernan Roman Keynote Speaker

  • President, ERDM Corp.
  • Author, "Voice of the Customer Marketing"
  • Inductee, DMA Marketing Hall of Fame

Ernan Roman's Biography

Ernan Roman is president of ERDM Corp. and author of Voice of the Customer Marketing.

He was inducted into the DMA Marketing Hall of Fame due to the results his Voice of Customer (VoC) research-based strategies achieve for companies such as IBM, MassMutual, Microsoft, QVC, and Gilt.

ERDM conducts specialized VoC research to identify high impact Customer Experience strategies which generate significant increases in revenue.

Named by the Online Marketing Institute as one of the Top 40 Digital Luminaries and by Crain’s BtoB Magazine as one of the 100 Most Influential People in Business Marketing.

His widely read blog, Ernan’s Insights on Marketing Best Practices appears in Huffington Post,, Forbes, CustomerThink, CRMC and Business2Community. His previous books include; Opt-in Marketing and Integrated Direct Marketing.

Ernan has written a number of  articles such as Don’t Take It Personally, But Innovators Are Done With Personas, which has been shared over 7500 times. He also wrote a Forbes article titled, CMOs, Here’s Why You Should Care About Explicit Data. Per his VoC research findings, Millennials in particular, expect to control experiences they have with brands via their detailed and explicit preferences.  The evolution from implicit data to explicit preference-driven data has significant implications for BtoB and BtoC marketers.

Connect with Ernan:

Read More

Check Ernan Roman's speaking fees and availability

    Sending your message…

    Please wait, this can take a moment

    Message sent…


    Please provide your details and we’ll get in touch as soon as possible.

    We can only respond to requests for professional speaking engagements. We are unable to respond to requests for autographs, shoutouts and personalized messages.

    View our related Speakers

    Jessica Gioglio presenting
    Jessica Gioglio Speaker
    Jessica Gioglio
    Marketing expert and Founder, With Savvy Media & Marketing
    Bill Walshe Speaker
    Bill Walshe
    Chief Executive Officer, Viceroy Hotel Group
    Koen Schobbers speaking
    Koen Schobbers Speaker
    Koen Schobbers
    Gaming and esports expert
    Martina Olbert Speaker
    Martina Olbert
    Humanist, social scientist and global thinker reimagining the future of business, brands and commerce as a force for good and meaningful growth
    Alan Rusbridger Speaker
    Alan Rusbridger
    Visionary Editor, Author and Media Pioneer
    Flavilla Fongang Speaker
    Flavilla Fongang
    Founder of Branding and Experiential Marketing Agency, 3 Colours Rule and Brand Advisor to the BBC
    Kevin Chesters Speaker
    Kevin Chesters
    Leading Marketing Strategist and Co-Author of "The Creative Nudge"
    Emilie R. Feldman Speaker
    Emilie R. Feldman
    Professor of Management, Wharton School of the University of Pennsylvania
    Daisy Rogers Speaker
    Daisy Rogers
    Professional artist, writer, creative director, Founder of Liberally and speaker on diversity
    Simon Mainwaring Speaker
    Simon Mainwaring
    Branding, ESG and Leadership Expert