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Ben Parr reviews Google Glass

Technology entrepreneur and expert on how to be memorable, Ben Parr, gives “the truth about driving under the influence of Google Glass” to Cnet.  Not satisfied with Verge’s review of the hands free, head mounted computer for use when driving, Ben put Google’s latest product (still in development stages) to the test, driving from Los Angeles to San Francisco.

Weighing up the pros and cons of the device which some have argued should be banned from the road, Ben concludes: “Is driving under the influence of Glass dangerous? Not if it’s used responsibly…  Politicians should compare using Glass versus using a smartphone on the road before prematurely banning the device on our highways.” His article is interesting as an introduction to the most up to date technology as well as the relating controversial issues.

Click here to read the article in full

Ben Parr: expert on how to capture people’s attention

Great talking with Ben Parr earlier in the week. The former Editor-at-large at Mashable is about to launch #DOMINATEFUND,  an early-stage venture capital firm that helps start-ups get attention for their products by 1) connecting startups with celebs and influencers and 2) coaching startups on how to deal with media and the press, user acquisition strategies, and how to navigate Hollywood. Ben is currently writing his first book,Captivology: The Secret Science of Capturing People’s Attention, due in 2014 from Penguin Riverhead.

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