Philip Delves-Broughton on the art of the sale

Philip Delves-Broughton is a US-based journalist and commentator on management and business leadership. His new book, Life’s a Pitch (Penguin, 2012), explores the motivations and psychology and morality behind sales – what makes great salesmanship, what is the interface between sales and morality. “They are” he argues “the motor of any economy.” Click here to watch Philip on the art of the sale.

Business & Entrepreneurs